Shrugged Collective

Barbell Business – How To Set Up Systems In Your Business W/ Angelo Sisco & CrossFit Poway – 157

There is a big difference between working IN your business vs ON your business. No matter what industry you are in, there is a milestone that every entrepreneur needs to hit in order to take their business to the next level. That milestone is systemization.

In this episode, we catch up with Angelo Sisco, our head business coach at Barbell Ethos, and Jason Dunbar, founder of Iron Fire Athletics & CrossFit Poway, to talk about the process of systematizing a gym business.

If you are currently in a place with your gym where you are coaching classes, doing admin work, managing finances, and struggling to find time to even think about sales & marketing, you are very much in a survival state. It is common as entrepreneurs to assume that the answer is to just work harder. That is simply just not true. In my experience, and what holds true in all business, is creating an environment where  the day to day tasks are outsourced, automated, and systematized. When this is achieved, there is a shift out of the the survival state, into a state of clarity where you can focus on growth and more importantly create the time to enjoy your gym again.

Enjoy the show,


This week on BARBELL BUSINESS, we interview Jason Dunbar, owner of CrossFit Poway and discuss:

  • How to set up systems so you can focus on the what you enjoy doing most in your business
  • Why systems are important if you want to focus on growth
  • How to create a better member experience and a rhythm for your gym



Instagram: @barbellbusinesspodcast

Facebook: /barbellbusiness


Want help creating and executing strategies and systems to grow your membership, dial in your analytics and strengthen your gym’s community? Learn more about our individualized business coaching program, Barbell ETHOS and get on our waitlist for the next opening.


Mike Bledsoe

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  • I’ve learned so much from your podcast over the last couple of years. I wish your Barbell Logic was available for non-cross fit gyms. We could use your help too!

    Just a thought

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