In this week’s episode I visit my friend Justin Ahrens in Eugene Oregon and chat about his new gym and clothing brand that have been doing quite well in a short period of time. We discuss a lot about how he runs his gym, why branding is important, and how the vibe is everything. Did I mention that Justin just happens to be a CrossFit Games podium finisher for the team division? And he’s been in the game for just as long as I have. Side note… In college he was a competitive golfer. Weird huh?
Anyway, this is a great easy listen that reiterates how important the “little things” are in business and life. Hope you enjoy it and follow Justin and his new clothing brand called Treeline.
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