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Shrugged Collective

Barbell Business – How to Increase Your Gym’s Perceived Value

This week on BARBELL BUSINESS, we discuss:

  • The difference between selling memberships and selling solutions
  • The benefits of a premium pricing strategy
  • How emotional connection > benefits > features
  • How to increase your gym’s perceived value

Download the template discussed on the show here

HOW TO WRITE A KICK ASS ATHLETE SUCCESS STORY (IN 10 MIN OR LESS)

Mike Bledsoe

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